Streetfood Festival at SM Hypermarket

Streetfood here in the Philippines can be found in every corner, with every variety you can think of. Streetfood is not just barbecue, we have isaw, betamax, bato, helmet, and more. Fried food such as tokneneng, calamares, hotdogs can also be bought in the street. Home cooked meals can also be found everywhere and not just at home.

To say that Filipinos love streetfood is an understatement, street food is a way of life. Why do we love streetfood? It’s because it’s delicious, fast, affordable, and exciting. Oh yes, I get an instant high whenever I successfully pierced through that squid balls while it’s still immersed in the pan full of oil then dunk them in a spicy vinegar dip.

SM Hypermarket launched the Streetfood Festival 2016 to highlight the rich food culture of everyday Filipino food and highlights the talents of the people who make them.

sm streetfood festival 2016

The grand launch happened last August 31, 2016 at SM Hypermarket Fairview. I was able to enjoy my favorite street eats right inside the comforts of the mall.


isaw, anyone?

I can still make turo-turo, tusok-tusok, and sawsaw without worrying about its sanitation. I’m sure all the vendors complied with food safety standards before they can sell here.

Check out some of the food stalls along with incoming game-changers such as Cebu Lechon Belly, Southern Dairy, Banchetto’s Crepes, Takoyaki, and Bacon-wrapped delights, the best-selling SM Markets Turon with Langka and more.

sm streetfood festival 2016

fried streetfoods at sm hypermarket

sm streetfood festival 2016

an Italian food station

Cebu lechon belly sm streetfood festival 2016

Cebu lechon belly

This takoyaki is only Php 35 for 3 pcs.

takoyaki at sm streetfood festival

For dessert, try the Butter Cake Cream Cheese gelato from Souther Dairy, it’s so good!

southern dairy gelato at sm hypermarket

My favorite food find is Turon from SM Eats, it’s huge! Filled with saba and langka, and sold for only Php 15!

sm hypermarket turon

Turon for 15 pesos!

Aside from the food stalls, check out the booths from Unilever, Nestle, San Miguel, Alaska, Del Monte, P&G, CDO, Frabelle, Farm Fresh and Bounty Fresh for irresistible promos such as price-offs and bundles.

sm streetfood festival 2016

There will also be cooking demos of the sponsors and renowned chefs. If you’re a fan of Chef Boy Logro like me, he will be present in all the SM Streetfood Festival 2016 road shows.

sm streetfood festival 2016

chef boy logro

#SMStreetfoodFestival2016 Road Show Schedule

September 9, 2016 – SM Valenzuela

September 23, 2016 – SM Bicutan

October 14, 2016 – SM Molino

October 20, 2016 – SM Mall of Asia Grand Finale

The Grand Finale will be on October 20, 2016 and celebrity guests will also be present at the event. There will be a Grand Raffle Draw for a chance to win Php 100,000. You can join the raffle by buying specially bundled packs at select SM Hypermarket branches from September 1 to October 20, 2016.

Ready your tummy for the next road show, let’s eat!


  1. Interesting! Gusto namin dyan yung turon nila, madaming langka, haha. 🙂


  2. Badet Siazon says

    Ang sarap nga ng turon nila, mura pa! Nasa SM Molino sila ng October 24 🙂


  3. I love walking the streets and trying different food vendors. You never know what you will try and you might end up liking a food you never thought you would try


  4. The food festival stalls look like such fun. All that tempting delicious food! I’m hoping to get over to the Philippines this fall. And if the street fair is still there, plan to stop by.


  5. So it’s like almost 11pm, but I’m starving now. Bwah! All that food looks absolutely incredible!


  6. I LOVE street festivals!! They are so much fun! There’s so many fun things to do and try, this looks like a great one! Hope you had a blast!


  7. That sounds like an awesome event! A lot of this food looks so great too! This would have been something so fun to attend!


  8. The street food looks amazing. I hope that you had an awesome time at this event and that you got to try some new foods.


  9. This looked so good, kind of like our fair in the States. I especially would love to taste the Cebu lechon belly. I bet it’s good. – Yolonda


  10. Rebecca Swenor says

    The Streetfood Festival at SM Hypermarket sounds amazing. The food all looks delicious. It would be nice to try all the different street foods. Thanks for sharing the information.


  11. Sounds like a great food festival! I have never been to Philippine, i love street food!


  12. This sounds like a delicious experience! Love street food!


  13. Michelle Cantu says

    My mouth is completely watering. I love all of the savory dishes, they look and sound amazing.


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